POLYFACE YOU! – FULL DAY WORKSHOP WITH JOEL SALATIN
|Thursday, November 7, 2013 | 9 am – 4:30 pm | Sheraton Atlanta Downtown|
Polyface Farms in Swoope, Virginia–a family owned, multigenerational, pasture-based, beyond organic, local-market farm and informational outreach in Virginia’s Shenandoah Valley–raising Salad Bar Beef, Pastured Poultry, Pigaerator Pork, Forage-Based Rabbits and Forestry Products.
Folks, This Ain’t Normal; Everything I Want to Do Is Illegal; Salad Bar Beef; Holy Cows & Hog Heaven; You Can Farm; Family Friendly Farming, The Sheer Ecstasy of Being a Lunatic Farmer; Pastured Poultry Profits.
Joel Salatin, 55, is a full-time farmer in Virginia’s Shenandoah Valley. A third generation alternative farmer, he returned to the farm full-time in 1982 and continues refining and adding to his parents’ ideas.
The farm services more than 3,000 families, 10 retail outlets, and 50 restaurants through on-farm sales and metropolitan buying clubs with salad bar beef, pastured poultry, eggmobile eggs, pigaerator pork, forage-based rabbits, pastured turkey and forestry products using relationship marketing.
He holds a BA degree in English and writes extensively in magazines such as Stockman Grass Farmer, ACRES USA, and American Agriculturalist.
The family’s farm, Polyface Farms (“The Farm of Many Faces”) has been featured in Smithsonian Magazine, National Geographic, Gourmet and countless other radio,television and print media. Profiled on the Lives of the 21st Century series with Peter Jennings on ABC World News, his after-broadcast chat room fielded more hits than any other segment to date. It achieved iconic status as the grass farm featured in the New York Times bestseller Ominvore’s Dilemma by food writer Michael Pollan.
A sought-after conference speaker, he addresses a wide range of issues, from “creating the farm your children will want” to “making a white collar salary from a pleasant life in the country.” A wordsmith, he describes his occupation as “mob-stocking herbivorous solar conversion lignified carbon sequestration fertilization.” His humorous and conviction-based speeches are akin to theatrical performances, often receiving standing ovations.
His speaking and writing reflect dirt-under-the-fingernails experience punctuated with mischievous humor. He passionately defends small farms, local food systems, and the right to opt out of the conventional food paradigm.
His mother Lucille, wife Teresa, daughter Rachel, son Daniel, daughter-in-law Sheri, grandsons Travis and Andrew, and granddaughter Lauryn, work full-time together on the family farm.